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Front-end developers spend a lot of time making a series of UI code tweaks, turning designs into working websites.
Designers then spend more time verifying that each new iteration matches the designs they created.
This dance back and forth between designers and developers continues in a seemingly endless feedback loop.
The complexity is multiplied by the lack of proper responsive design management in commonly used design tools.
Our design tools eliminate the hassle by allowing prototyping websites directly in the Smart CMS. The output is a responsive website that can be reviewed and approved directly by brand teams taking engineering teams out of the process.
Our ever-growing library of building blocks includes all required components for ecommerce, content marketing (blogs) and corporate content. If there's something missing - it's easily added.
Website content is typically created using standalone text editors that sit outside web design (styleguide, layout), as CMS platforms lack capabilities necessary for the creative process (real-time collaboration, commenting, versioning etc.).
This results in content that doesn't work properly in the context of the layout or design and doesn't work across all devices. This then means a significant amount of back and forth across different tools to modify and rectify.
We've designed a solution that removes these iterations and offers a comprehensive suite of content editing tools that are familiar to editors, all within Scene's Smart CMS.
Provision of real-time collaboration, versioning, machine learning-based paraphraser, keyword coverage, cross-device testing, content approvals and more. All in a wysiwyg web-page environment to enable building content within actual design context.
There is no single, ideal website structure as it depends on the use-case
Most commonly used CMS's are either use-case specific or they provide a limited range of rigid schemas.
COMPROMISE WITH IMPACT ON SEO & UX
IMPLEMENTATION COSTS + LONG DELIVERY TIME
With a headless approach engineers have to be involved in order to implement a custom URL routing (based on business requirements defined by domain specialists such as UX and SEO).
Provision of an interface (such as OSX finder, MS File explorer) that everyone is familiar with. Domain experts can use this tool to design any custom website structure without having to consult with engineers.
Robots, sitemaps, password protection, redirects and much more are easily manageable through various automations, making sure nothing gets left out, such as missing redirects after a URL change .
Our in-house CMS is SaaS developed and maintained by Scene hosted on AWS. All websites being full exportable into static files distributed via CDN; enabling us to comply as required.
We take security seriously